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Extra Oral Healthcare Program

EXTRA® Oral Healthcare Program

EXTRA® Oral Healthcare Program

For more than 25 years, The Wrigley Company has supported independent, clinical research into the benefits of chewing sugafree gum including saliva stimulation, plaque acid neutralisation, and tooth strengthening.

Through conferences, literature, sampling and continuing professional development, Wrigley’s Extra Oral Healthcare Program engages and educates dental professionals about the oral health benefits of chewing sugarfree gum as part of a healthy oral care routine.

Today, the program operates in 47 countries worldwide. In Australia and New Zealand the program is branded with the market’s leading oral care brand EXTRA®, which is endorsed by the Australian Dental Association and the New Zealand Dental Association.


When on the go, patients can Eat.Drink.Chew.™

Educating patients about the benefits of chewing sugarfree gum complements their oral care routine. EXTRA® sugarfree chewing gum is available for purchase in a variety of flavours through our dental distributor Henry Schein in Australia.

Please contact our consumer care line for information about distributors in New Zealand.

Henry Schein Halas (Australia)
National Freecall: 1300 65 88 22

Extra Active

Community Oral Health

In addition to the Community Service Grants programs provided annually by the Wrigley Company Foundation, oral health professionals and community health providers are welcome to apply for complimentary product samples and patient literature.

From Oral Health Therapists to dental students, non-profit organisations, hospitals and community health clinics, the EXTRA® Oral Healthcare Program aspires to support grassroots and volunteer oral healthcare across Australia and New Zealand.

For large scale sampling activities within private practice, dental professionals are referred to Henry Schein for wholesale pricing information.

For sampling promotions or to distribute to in need communities, simply email your request to and forms will be returned to you to fill out your request.

© 2012 Wm. Wrigley Jr. Company. All Rights Reserved. Extra, 5, Eclipse, Hubba Bubba, Juicy Fruit, P.K., Airwaves, Starburst, Skittles and all other trademarks and affiliated designs are trademarks of the Wm. Wrigley Jr. Company or its affiliates.