open/closeBig Red®

"Kiss a Little Longer™"

The bold cinnamon flavor of Wrigley's Big Red provides long lasting fresh breath. In fact, Big Red has been the No. 1 selling cinnamon gum since 1987. Recently, the flavor was improved to provide even more long lasting taste, and a new 15-stick Slim Pack™ was introduced.

open/closeSizes

Single packs
• 5-stick pack
• 15-stick Slim Pack™

Multi-packs
• 4 pack (4 packages of 5 sticks each)
• Slim Pack 3 Pack (3 packages of 15 sticks each)

open/closeNutrition Information

Select a Flavor:
Nutrition Facts
Serving Size 1 stick (2.7g)
Calories 10
Amount/Serving %DV*
Total Fat 0g 0%
Sodium 0mg 0%
Total Carbohydrate 2g 1%
Sugars 2g  
Protein 0g  
* Percent Daily Values (DV) are based on a 2,000 calorie diet.

INGREDIENTS: SUGAR, GUM BASE, CORN SYRUP, NATURAL AND ARTIFICIAL FLAVORS; LESS THAN 2% OF: GLYCEROL, ASPARTAME-ACESULFAME, GUM ARABIC, SOY LECITHIN, MANNITOL, HYDROXULATED SOY LECITHIN, ACESULFAME K, COLORS (RED 40 LAKE, BLUE 1 LAKE), SUCRALOSE, BHT (TO MAINTAIN FRESHNESS). PHENYLKETONURICS: CONTAINS PHENYLALANINE.

Wrigley's goal is to keep our online nutrition information up-to-date and accurate. However, we always recommend that you check our labels, or call 1-800-WRIGLEY, for the most up-to-date ingredient and nutritional information.

History

  • 1976 Big Red was introduced in the U.S. and Canada as cinnamon gum gained favor in the U.S. After modest success, the gum was repositioned as a breath freshening gum with long lasting flavor instead of just a cinnamon flavored gum.
  •   Packaging reflected this positioning, instead of a cluster of pale green leaves to indicate the natural freshness of cinnamon, a yellow flame dotted the letter "i" in Big Red to indicate to consumers that the gum was spicy and hot.
  • 1979 The famous "Kiss a Little Longer"™ campaign was introduced.
  • 2005 Big Red Pellets were introduced with a packaging update to create a more energetic and hip personality for the brand.
  • 2006 Wrigley announced a partnership with Chip Ganassi Racing with Felix Sabaates. NASCAR driver Juan Pablo Montoya currently drives the No. 42 Wrigley's Big Red Dodge.
  • 2007 Wrigley's brands, including Big Red, became the official chewing gums of the National Basketball Association.
  • 2008 Launch of Slim Pack.
  • 2009 Launch of Slim Pack 3 Pack.

flag U.S. Brands